Who is Sanrox?

Sanrox Consulting was founded as a consulting company with a mission to support Consumer Packaged Goods (CPG) companies in navigating complex business transformations. Our expertise lies in enabling business growth through technology, reengineering processes, diagnosing business practices, and defining effective strategies.

Ximena Moreno is a seasoned management consultant with a passion for driving business transformation and strategic growth within the Consumer Packaged Goods (CPG) sector. With over two decades of experience, Ximena has led transformative initiatives across multiple markets, specializing in route-to-market strategies, digitalization processes, and business reengineering.

Our Values

At Sanrox, our values guide everything we do and define who we are as a consulting company. We are committed to:

  1. Integrity
    Upholding the highest standards of honesty and transparency, ensuring that our actions align with our ethical responsibilities.

  2. Innovation
    Embracing creativity and forward-thinking to deliver cutting-edge solutions that drive business transformation and growth.

  3. Collaboration
    Fostering a culture of teamwork and partnership, working closely with our clients and colleagues to achieve shared success.

  4. Operational Excellence
    Striving for excellence in all aspects of our work, with a focus on efficiency and consistent processes that deliver high-quality results.

  5. Accountability
    Taking responsibility for our actions and decisions, ensuring we meet our commitments and deliver on our promises to our clients and stakeholders.